Stephanie Murray

Architected and implemented a comprehensive design system from the ground up in Figma, establishing token architecture and component libraries to ensure consistency across a React Native codebase.

Modernized legacy UI according to new brand guidelines, significantly enhancing user experience and product appeal for an AI-powered IoT device application.

Led end-to-end UX strategy, collaborating cross-functionally with engineering, data, marketing, and content teams to align product vision and execution.

Leveraged AI-assisted prototyping to accelerate stakeholder alignment, significantly streamlining feedback cycles and securing buy-in for critical design initiatives.

Co-led UX strategy for a comprehensive product redesign, shaping Information Architecture and UI direction across a suite of logistics and OMS tools.

Introduced centralized source of truth and documentation procedures, decreasing design turnaround by up to 78% and fostering deeper collaboration between design and engineering teams.

Secured stakeholder buy-in for critical analytics tools and developed data-backed research plans, ensuring product decisions were informed by user insights.

Governed component architecture and a multi-layered design token structure for a global design system spanning 3 converging international properties, ensuring brand consistency and quality.

Partnered with designers through regular reviews to maintain consistency and quality across the component library while managing complex theming logic within each property.

Guided teams on tooling and methods to prepare for a seamless Sketch-to-Figma transition, minimizing disruption and maximizing design efficiency.

Led early design of a new documentation platform to complement Storybook, enhancing knowledge sharing and design system adoption.

Built custom component libraries and a multi-brand design system, owning UX/UI across multiple products and a whitelabel CMS as the sole designer in an early-stage startup.

Conducted comprehensive user research that shaped design strategy and accommodated legal regulations, ensuring user-centered and compliant product development.

Created hi-fidelity prototypes and presented concepts to executives and clients, directly leading to new streams of revenue.

Led alignment workshops, trained teams on Figma, and transitioned the organization from external handoff tools to integrated workflows, improving collaboration and efficiency.

Developed dynamic Ecommerce themes from Figma designs, following best practices for Git version control and ensuring high-quality code.

Performed comprehensive accessibility and SEO audits, helping Product Managers identify and prioritize critical issues and opportunities for improvement in user experience.

Led the design of an FSM platform for enterprise clients, producing wireframes and high-fidelity prototypes with asynchronous engineering teams.

Utilized GTM behavioral analytics and accessibility audits to drive UX optimizations, maintaining WCAG-AA compliance across 40+ client sites.

Partnered with stakeholders on recurring design planning, ensuring client requirements were met and project timelines adhered to.

Designed intuitive landing pages within custom CMS platforms, optimizing user experience and conversion funnels.

Deployed strategic content updates and bug fixes across 700+ client sites, ensuring optimal performance and content accuracy.

Organized and conducted multi-channel marketing campaigns, successfully reaching thousands of users and enhancing brand visibility.